Welcome to our digital home. Red Boot PR was established in 2009 by our "Big Kahuna," Laura Goldfarb. Her intention was (and is) to approach music public relations with transparency and positivity, and a nurturing, family-like vibe. In 2014, Examiner.com named us “Best PR For Indie Artists," and in 2016 we received the Best of Venice (California) Award in Media & Entertainment.
Over the past decade, Laura Goldfarb has been called a music publicist, writer, entrepreneur, radio host, music journalist, songwriter, social media marketer, artist manager, booking agent, tour manager, nomad, and once, an impromptu human mic stand. She has personally advocated for more than 100 artists around the world, helping them turn their career goals into reality and encouraging them to dream even bigger. Outside her roster, Laura supports industry education and mentorship, and was an official speaker and mentor at the 2016 and 2017 SXSW Music Conference and Festival. In 2017 she was given the LA Music Critic Icon Award.
To date, Laura and the Red Boot team have landed an array of placements in notable publications including Billboard, Paste, NPR, Rolling Stone, Vanity Fair, BuzzFeed, VICE, Refinery29, Indie Shuffle, Entertainment Tonight, Us Weekly, Allure Magazine, The Huffington Post, The Bluegrass Situation and Relix Magazine, among others. Red Boot clients have also appeared on Full Frontal with Samantha Bee, The Ellen DeGeneres Show, Last Call with Carson Daly, Daytrotter, and Jam In The Van.